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A Global Platform to Stitch New Stories

SERVICES

Global Brand Strategy Narrative Development Film & Content Production Testimonial Series Community Activation

CATEGORY

Consumer Goods Craft & Creativity Lifestyle Brands

LOCATION

Global

Real Makers, Real Big Days

From Oklahoma to Zurich, we told the stories of five unique sewers—each navigating their own creative process, each celebrating their own version of a “Big Day.” The result? A campaign as personal and diverse as the community it represents.

A Global Production, Seamlessly Coordinated

With creative teams across New York, Zurich, and Berlin, and on-the-ground crews in three countries, #ABigDay was a feat of global collaboration—unified by storytelling, craft, and a common thread of purpose.

Our awards:

Winner

Winner

Special Mention

Gold

Winner

Excellent Brands Fast Moving Consumer Goods

Best of the best

Best of the best Excellence in Brand Strategy and Creation - Brand Impact of the Year

Gold

Excellence in Brand Strategy and Creation - Brand innovation & business models

Winner

Excellence in Brand Strategy and Creation Brand Impact of the Year