Turning Financial Education into Brand, Leads and Loyalty
An editorial platform
i-vest was not just a content add-on. It was built as a strategic editorial platform that made investing, finance and financial planning more accessible, relevant and engaging. Instead of speaking like a bank, Alpian could start a useful relationship through knowledge, clarity and perspective.
Masterclass and performance
i-vest linked brand building, lead generation and long-term customer loyalty in one system. It gave Alpian a credible and intelligent public voice, while also creating a structured path from interest to engagement. Content did not just explain the category. It helped grow the business.
Glossary
In the financial world, complicated terms and unknown acronyms are almost inescapable. But what if we could simplify these terms and phrases? With simple definitions and examples, the i-vest Glossary makes it easy to grow a financial vocabulary.
i-vest in a Kitchen Table
What better place for an intimate discussion on the nuances of wealth? i-vest Kitchen Table is a podcast hosted by financial expert Olga Miler, that explores the meaning of financial freedom and true wealth as defined by guests from all walks of life. Listen here
Newsletter
To bring financial wellness into our i-vestors’ everyday lives, we conceptualised and designed a newsletter that brings them the best content from the platform in an easily browsable format.
