FOUNDRY helped KIDSITT – an app for finding quick, easy and trustworthy childcare in the area – come out into the world with a sweet corporate identity and the design of their digital applications. We were very lucky to be a part of helping with the development of this product from the very start.
The playful interaction between our bird characters can be very relatable, especially for the parents who are our main target group.
A product conceived by two mothers, we felt the brand should cater to the needs of a parent and a child.